We know how to party and Saturday, July 4 was no exception as NEON Energy Drink® flowed and fireworks burst among celebrities and ViSalus A-listers at Nobu Malibu in sunny SoCal. We saw famous faces like Kylie Jenner, Tyga, Brody Jenner, French Montana, Harry Styles, Bella Thorne, Lil’ Romeo, Ryan Phillippe, Robin Thicke, Cheryl Burke, Omar Benson Miller, Jessica Lowndes and more.
NEON A-List Party winners earned a coveted trip to Los Angeles for two plus an all access pass to a private Challenge Group, exclusive pre-party and star-studded 4th of July bash hosted by The H. Wood Group. The Vi guest list included not only the Vi Founders, but also Tony and Rhonda Lucero, Kyle Pacetti, Rick and Elaine Lynas, Brandon Janous, Jimmy Le, Vince Adams, Kim Lovedahl, Doug Simpson, Dakota Rea, Carole Simons, Aniruddh Patel, Becky Cooke, Charlie Padgett, Darshna Patel, Ragini Patel and Glenn Felty.
The celebration started with a Challenge Group hike at Temescal Canyon in Pacific Palisades. An intimate group of Promoters and guests joined Ryan Blair, Blake and Nick Sarnicola. Hikers enjoyed nutritious snacks like Vi Bites™ and Vi Crunch® while on the trail. The group then started the party early at Chief Sales & Marketing Officer and ViSalus Co-Founder Blake Mallen’s luxurious pad in the Pacific Palisades, where NEON kicked into action.
“NEON is the drink of the future,” said Tony, adding, “It tastes great and packs power in terms of energy and vitamins.”
Sweaty and fit by day then cool and sophisticated in all-white by night, Vi partygoers took to the red carpet for photo opportunities with NEON in hand as they entered Nobu. Guests glowed as they danced and mingled, and later watched fireworks light the night sky and ocean’s surface.
Vi Promoters had the time of their lives—all made possible by NEON.
“It starts with you. You can’t possibly sell the product if you’re not using it yourself,” said Glenn Felty, “You have to be a product of the product.”
Check out party highlights below and get your hands on NEON HERE.